A Real Estate Agent’s Guide to New Construction

mastering new construction

Step Inside the Builders World and Become the Go-To Agent for New Homes

Attend our free workshop and learn the insider strategies top agents are using to close more new construction deals and turn today's buyers into lifelong clients.

Sophia Rogers

Broker Associate | SERHANT

Mastering New Construction

Step Inside the Builders World and Become the Go-To Agent for New Homes

Attend our free workshop and learn the insider strategies top agents are using to close more new construction deals and turn today's buyers into lifelong clients.

The better way

to buy real estate

Your Presenter

Sophia Rogers

Broker Associate | SERHANT

What You'll Learn Even if You've
Never Sold New Construction Before

How to Navigate Builder Contracts Like a Pro

Uncover the biggest pitfalls and how to protect your buyer from day one.

Position Yourself as The New Construction Expert

Stand out in your market and give your buyers a 5-star experience they rave about and send you referrals.

Turn Builder Reps Into Referral Partners

Build real relationships with New Home Sales Consultants that unlock deals and insider info most agents never get.

Event Details

Wednesday, October, 8th

12:00 PM - 1:00 PM

Terra Haven by Hartizen Homes

5228 Luisa Court
St. Cloud, FL 34771

Seating Limited. Save Your Seat Today.

Sophia Rogers

Broker Associate | SERHANT

MEET YOUR PRESENTER

Hi, I'm Sophia!

I’m Sophia Rogers, a Broker Associate with SERHANT. I spent over 10 years behind the scenes in home-building, working directly with builders, sales teams, and operations.

That experience taught me what most agents never get to see: how builders really work, what clients care about after closing, and how the best agents position themselves as partners (not just paperwork pushers).

Today, I help agents like you win more new construction deals, stand out with buyers, and build real relationships with builder reps that open doors.

If you’ve ever felt unsure about how to navigate contracts, upgrades, or the builder process, you’re in the right place.

I can't wait to share what I've learned and give you tools you can use immediately to grow your business.

I’m Ready to Win New Construction Deals

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Natalia Mann, MLO

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